It’s Nov. 2, which means Halloween is over and “the holidays” have begun — at least at Starbucks. The company that started the pumpkin flavored everything phenomenon has once again zoomed right past Thanksgiving to the holiday season. Not Christmas. Not Hannukah. Not Kwanzaa.
This year’s cup designs (lots of green and red) shouldn’t upset anyone, but they probably will because they always do.
On Thursday, The Washington Post offered a nice synopsis of past complaints about Starbuck’s holiday cups. The short version: each year, many see the company as wanting it both ways, because Starbucks celebrates “the holidays,” not Christmas. Nonetheless, knowing that most people the U.S. and Canada are Christian, the cups are clearly a nod to that holiday only — as are the special flavors.
In 2018, Starbucks is offering Peppermint Mocha, Toasted White Chocolate Mocha, Caramel Brulée Latte, Chestnut Praline Latte, Gingerbread Latte, and Eggnog Latte.
Personally, I’d rather Starbucks stick with its traditional cups in November and December or offer cups representing all of the holidays of the season. That way, folks can have a choice. Not that I expect that to ever happen.
Christmas Holidays, everyone.